A brand development and advertising creation project for Edinburgh’s Haymarket Hub Hotel.
Connect. Explore. Recharge.
The Haymarket Hub was purchased in 2018 by The Edinburgh Collection, a successful business renowned for luxury hotels in Scotland’s capital. The Hubs unique proposition with their portfolio required a completely fresh approach.
Project scope.
Lets engage our audience.
Core brand design and development
Conceptual design for Web
Commercial photography
Advertising photography
Advertising campaign design
Social media marketing
Advertising design and creation.
Lets go to town.
As part of our engagement, we were asked for help to establish a new core brand profile and design a series of advertising and marketing concepts. Best route agreed, we then handled all creative work for the campaign which would be utilised through both traditional and digital media.
Commercial Photography.
Portraying the environment, professionaly.
Given the profile of their target audience, it was clear that a wide range of high-quality content and photography would be required for social media marketing activity. Reddishpink spent three days at The Hub and surrounding area taking a wide range of high-quality photography that could be used for both social media, and digital paid for campaigns.
