Design and development of a core brand logo and Master brand guidelines for Highlands and Islands Enterprise.
Promoting the creative industries in Northern Scotland.
Highlands and Islands Enterprise appointed reddishpink to design a range of brands for their XPO North creative events.
Project scope.
A versatile brand that works for everyone, everywhere.
Brand design and development
Creation of master brand guidelines
Brand development.
Powerful. Simple. Flexible.
Reddishpink worked with HIE to create a master brand with sub-brands that could be used to promote and involve a range of different creative business in this vibrant sector. The logo’s would be used for promotion across the UK. To ensure consistency, reddishpink also created a set of master brand guidelines.
